BusinessWire
- News
- April 28, 2026
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Monetizr Appoints Veteran Growth Strategist Michelle Suttle as Chief Growth Officer to Accelerate In‑Game Advertising
Monetizr Appoints Veteran Growth Strategist Michelle Suttle as Chief Growth Officer to Accelerate In‑Game Advertising, marking a strategic move to scale its rewarded‑experience platform amid a surge in privacy‑first, opt‑in media.…
- News
- April 28, 2026
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PubMatic’s AgenticOS Gains Global Traction as AI‑Driven Media Buying Scales
PubMatic’s AgenticOS Gains Global Traction as AI‑Driven Media Buying Scales. The Nasdaq‑listed supply‑side platform announced that its AI‑powered operating system is now running end‑to‑end autonomous campaigns for agencies, brands, and…
- News
- April 28, 2026
- 1 views
Comcast’s Universal Ads Adds Linear TV Self‑Service, Expanding Reach for All Advertisers
Comcast’s Universal Ads Adds Linear TV Self‑Service, Expanding Reach for All Advertisers – the new capability lets brands of any size buy, run, and measure premium linear TV spots alongside…
- News
- April 27, 2026
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Optable, Goodway Group Launch Agentic Advertising for Connected Commerce
Optable and Goodway Group Partner to Bring Agentic Advertising to Connected Commerce – In a move that could reshape how brands orchestrate media across fragmented digital pathways, Optable, the creator…
- News
- April 27, 2026
- 1 views
Perion, Mediamark and McSorely Media Deploy AI‑Driven Outmax Across Africa’s Programmatic Market
Perion, Mediamark and McSorely Media Deploy AI‑Driven Outmax Across Africa’s Programmatic Market, announcing an exclusive partnership that introduces Perion’s Outmax AI execution engine to the continent’s rapidly expanding digital‑advertising ecosystem.…
- News
- April 24, 2026
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InMarket Teams with Yahoo DSP to Deliver Real‑Time, Visit‑Based Optimization for Programmatic Advertisers
InMarket announced a strategic partnership with Yahoo DSP that brings a visit‑based optimization solution to programmatic buyers across the United States and Canada. The integration lets advertisers fuse InMarket’s in‑store…
- News
- April 24, 2026
- 1 views
Acxiom and Amazon DSP Unlock 10,000+ Ready‑to‑Use Audiences for Programmatic Advertisers
Acxiom Deepens Amazon Ads Partnership, Making 10,000+ Audiences Available for Immediate Activation in Amazon DSP. The data‑centric firm announced that its extensive audience catalog is now directly accessible through Amazon’s…
- News
- April 23, 2026
- 1 views
PubMatic Unveils Creative Innovation Suite on AgenticOS to Merge Custom Formats, Planning, and Execution
PubMatic Unveils Creative Innovation Suite on AgenticOS to Merge Custom Formats, Planning, and Execution, positioning the ad‑tech firm at the forefront of cross‑screen advertising by bundling premium creative, agentic deployment, and…
- News
- April 23, 2026
- 1 views
FreeWheel Unveils Partner Portal to Streamline CTV Ad‑Tech Integration
FreeWheel Launches New Partner Portal, Advancing Its Open Platform Strategy for Streaming Advertising. The San Francisco‑based ad‑tech firm announced a centralized hub that lets approved technology partners plug directly into its FreeWheel Streaming Hub, promising faster, more secure access to APIs, sandbox testing and…
- News
- April 21, 2026
- 2 views
ServiceNow completes Armis acquisition, boosting AI‑driven cyber‑risk visibility
ServiceNow completes Armis acquisition, closing the gap between asset visibility and cyber risk. The cloud‑software giant announced Friday that it has finalized the purchase of Armis, a leader in cyber‑exposure…
