GlobeNews Wire
- News
- January 30, 2026
- 3 views
EVA Live Debuts on Nasdaq, Showcases Proprietary AI Ad Technology
EVA Live, Inc., the AI‑driven ad server tech company, officially began trading on the Nasdaq Stock Market under the ticker GOAI, capturing investor attention and media coverage shortly after its debut.
While its Nasdaq listing is new, EVA is far from a startup. The company has spent nearly a decade developing a proprietary AI ad server capable of operating across search engines and social media platforms without industry limitations. Its proprietary code base allows continuous learning, optimization, and fraud prevention, giving EVA an edge in improving marketing ROI and scaling efficiently.
PR Newswire
- News
- January 29, 2026
- 2 views
IAB’s 2026 Outlook Signals a 9.5% U.S. Ad‑Spending Surge, Driven by Digital‑First Growth, Cyclical Upswings, and “Agentic” AI
The IAB’s “2026 Outlook” study, released today, projects U.S. advertising spend to reach $750 billion in 2026, up 9.5 % from 2025. That growth outpaces the broader U.S. GDP forecast (around 2 % annually) and puts digital media on track to claim over 80 % of total spend by year‑end.
- News
- January 29, 2026
- 2 views
Adcellerant Unleashes AI‑Powered Media Planner to Slash Complexity and Accelerate Deal Wins
The new tool lands at an inflection point for the industry. Agencies are wrestling with ever‑more fragmented audiences, ballooning data sets and dwindling windows to prove ROI. Meanwhile, AI‑driven rivals such as Albert, Mediavine’s Predictive Planner, and Google’s Performance Planner are tightening the no‑ose around traditional, spreadsheet‑heavy budgeting. Adcellerant’s answer is a solution that marries the statistical rigor of a media mix model with the agility of a generative AI engine.
BusinessWire
- News
- January 28, 2026
- 2 views
TikTok Teams Up with Fluency to Accelerate the New Automotive‑Ads Category, Targeting Dealerships and Car‑Buyers on the Fast Lane
TikTok’s ad platform is getting a heavy‑duty upgrade. The short‑form video giant announced a strategic partnership with Fluency, the data‑driven marketing platform that powers many of the world’s leading automotive advertisers. Together they’re rolling out a purpose‑built solution that lets car manufacturers, dealers, and third‑party agencies launch, manage, and measure automotive‑focused campaigns directly on TikTok—one of the fastest‑growing ad ecosystems for the sector.
Prathamesh Barathe
- News
- January 23, 2026
- 3 views
Mobile App Spending Hits $167B in 2025 as Generative AI Apps Surge, Says Sensor Tower
Sensor Tower, a leading authority on mobile market data, has released its 2026 State of Mobile report, revealing a record-breaking year for in-app purchases (IAP) and a major shift in consumer behavior. In 2025, global IAP revenue hit $167 billion, a 10% increase year-over-year (YoY). Notably, non-gaming apps—propelled by the rise of Generative AI services—overtook games in revenue for the first time, posting a 21% YoY increase and nearly tripling their spending compared to five years ag
- News
- December 17, 2025
- 3 views
DFS Launches 4Court Media to Turn Fuel Dispensers Into the Next Big Retail Media Channel
Dover Fueling Solutions (DFS) is making a decisive move into retail media, betting that one of the most overlooked moments in physical retail—the time spent fueling a vehicle—can become a high-impact advertising opportunity.
- News
- December 11, 2025
- 2 views
Screenvision Media Hits Pre-Pandemic Scale with 14,000-Screen Network
Screen advertising is roaring back. Screenvision Media, a national leader in premium video advertising for cinemas, has renewed and expanded its theatre partnerships, growing its network to nearly 14,000 screens, reclaiming pre-pandemic scale and capturing almost 45% market share.
- News
- December 11, 2025
- 3 views
Transcosmos Wins Microsoft Advertising’s Data Integration Excellence Award for 2025
Awards in ad tech tend to blend together—until one spotlights a shift in how platforms and partners are rethinking performance. That’s the case with transcosmos, which just secured the Data Integration Excellence Award at the Microsoft Advertising Partner Awards 2025, a recognition reserved for partners building measurable, scalable, data-rich solutions that actually move the needle.
EIN Presswire
- News
- November 18, 2025
- 2 views
AVI Media Earns Top Honors as It Expands From Recruitment Marketing Into Programmatic Powerhouse
AVI Media just picked up two new accolades—Gold for Most Resilient Woman-Run Business and Silver for Best Woman-Run Business Under 10 People—but the agency isn’t slowing down long enough to polish the trophies. What started as a lean, creative-first team has grown into a 13-person outfit with more than 150 active client accounts and a rapidly expanding footprint in programmatic advertising.
- News
- November 14, 2025
- 2 views
MoPub and MAX Founders Launch CloudX, AI-Native Platform for Mobile Advertising
The entrepreneurs behind MoPub and MAX, two landmark mobile advertising platforms, are back with CloudX, a new AI-native platform designed to modernize mobile monetization for publishers. The launch comes alongside a $30 million Series A led by Addition, with DST Global, Terrain, ENIAC, Javelin, and Breakpoint Capital also participating.
