AdTech Edge
- Interviews
- August 27, 2025
- 3 views
In-Game Audio Ads: Odeeo & Claritas Redefine AdTech Measurement
1. How has advertiser adoption evolved since the format’s introduction, and which verticals are seeing the strongest performance? Since launching in 2021, we’ve seen adoption accelerate across both global brands and…
- Interviews
- August 21, 2025
- 2 views
Jonathan Gudai on AI-Powered Cross-Screen Advertising: Conquering Fragmentation with AdOmni
1. Audience fragmentation across CTV, DOOH, mobile, and online video is at an all-time high. How are traditional planning methods falling short in this environment? Traditional planning methods are failing…
- Interviews
- August 4, 2025
- 3 views
AdGood Boosts Nonprofit Reach with CTV Ad Access & GenAI Tools
1. With recent appointments of leaders, what was the strategic thinking behind thisexpansion?AdGood’s mission is to simplify access to premium Connected TV (CTV) advertising fornonprofits, and the expansion of our…
- Interviews
- August 1, 2025
- 2 views
How GALERIA.ag Is Using AI to Rethink Creative Operations at Scale
1. Was there a specific operational bottleneck or market challenge that triggered the decision to rearchitect your creative workflows? We’ve been using AI in different parts of the agency for…
- Interviews
- July 28, 2025
- 2 views
LoopMe & Microsoft Boost Real-Time Brand Optimization With AI
1. How does this partnership expand your vision for real-time brand optimization and AI-powered media buying? First, it’s a huge endorsement and recognition of the critical role branding plays in…
- Interviews
- July 23, 2025
- 3 views
Tim Ware on the Future of ID-less CTV Advertising
1. How do you plan to achieve effective audience targeting without relying on device IDs or cookies? a. In the Future Today Marketplace, we’re leaning into contextual signals and predictive audience…
- Interviews
- July 22, 2025
- 3 views
How Qujam Is Simplifying Hyper-Targeted Geofence Advertising
1. How do you define the shift toward hyper-targeted advertising and why is it becoming important in today’s AdTech landscape? It’s estimated that Americans are exposed to around 5,000 branded…
AdTechEdge
- Interviews
- June 25, 2025
- 3 views
AI, Scalability & Leadership: The CTO’s Strategic Edge | Creatopy’s Ovidiu Gavril
I believe the CTO role is evolving into a dual role – visionary technologist and AI strategist – responsible not just for shipping scalable systems, but for embedding AI and adaptability at every layer of the product and organization. With AI dramatically boosting productivity inside teams, I believe CTOs should get closer to the code than ever – whether leading 20 engineers or 500 – so they can deeply understand the tools, guide architecture decisions, and move fast with confidence.
- Interviews
- June 5, 2025
- 2 views
AdTechEdge Interview with Bartosz Bielecki, Chief Marketing Officer, Zeropark
Welcome, Bartosz! You worked your way up from being a content marketer to serving as the CMO at Zeropark. Please share with us the backstory of this incredible journey. Thank…
- Interviews
- June 5, 2025
- 3 views
AdTechEdge Interview with Deborah Kilpatrick, Co-Founder & VP Marketing, SourceKnowledge
AdTechEdge Interview with Deborah Kilpatrick, Co-Founder & VP Marketing, SourceKnowledge
