Vikrant Shetty
- Interviews
- February 11, 2026
- 2 views
How Mundial Media Uses AI to Decode Cultural Context
Tony, there’s a lot of talk about multicultural audiences being “important.” Can you explain? Multicultural audiences are no longer a segment; they’re the primary drivers of U.S. economic growth. Multicultural…
- Interviews
- December 16, 2025
- 3 views
PR and digital marketing for consumer brands, specifically in the CPG space.
What was the moment or experience in your career that made you realize PR and digital marketing could create real impact for consumer brands? The moment that first made me…
- Interviews
- December 15, 2025
- 2 views
AI-Driven AdTech Innovation – Jigar Agrawal from eSparkBiz
1. Why eSparkBiz Is Becoming the Go-To AI Software Partner for AdTech Companies Answer: AdTech companies need software that can handle massive data, deliver real-time insights, and scale effortlessly. At eSparkBiz,…
- Interviews
- October 29, 2025
- 3 views
Redefining Local Advertising: How Locality is Powering Precision, Trust, and Performance Across Broadcast and Streaming.
1. Locality plays a central role in connecting brands with local audiences. What makes local advertising such a powerful lever for marketers today? Local advertising enables brands to show up…
AdTech Edge
- Interviews
- September 24, 2025
- 2 views
Retail Media’s Growing Pains: Why Advertisers Should Expect More
Retail media is booming – but growing fast isn’t the same as growing up. As retailers turn their websites, apps, and store displays into ad platforms, brands are pouring in…
- Interviews
- September 22, 2025
- 2 views
How Finance Brands Can Own Their Audience
1. How have rising privacy regulations and platform restrictions created urgency for financial brands to rethink their ad strategies? Financial institutions are increasingly focused on building a holistic, 360-degree relationship…
- Interviews
- September 22, 2025
- 2 views
How Fyllo Transforms Political Advertising
1. Political advertising has changed in the past few election cycles. From Fyllo’s perspective, how has digital media shifted the way campaigns allocate budgets and prioritize voter outreach? Campaigns are…
- Interviews
- September 16, 2025
- 2 views
AdTech 2030: AI, Trust & Immersive Futures
1. AI, ML, and data streaming are transforming advertising. What technologies do you believe will define AdTech in 2030? If I look at where the industry is heading, I’d say…
- Interviews
- September 16, 2025
- 3 views
NIQ & The Trade Desk: Smarter Shopper Targeting
1. How does your partnership with The Trade Desk align with your broader mission to deliver omnichannel consumer intelligence to advertisers? NIQ’s media division is dedicated to helping marketers and…
- Interviews
- August 28, 2025
- 3 views
DISH Media SVP Tom Fochetta on TV Ad Innovation
1. The TV landscape is experiencing more fragmentation than ever, presenting both challenges and opportunities in the industry. How is DISH Media simplifying that complexity and helping advertisers maximize unduplicated reach?…
