GlobeNews Wire
- News
- April 2, 2026
- 1 views
Aditude climbs to No. 13 on Inc.’s 2026 Mid‑Atlantic Fast‑Growth List, reporting 513% revenue surge
Inc. announced that Aditude has secured the 13th spot on its 2026 Inc. Regionals: Mid‑Atlantic ranking, a list that spotlights the fastest‑growing private firms across Delaware, Maryland, Washington, D.C., Virginia, West Virginia…
- News
- April 2, 2026
- 1 views
Kargo Unveils Project KERA: An AI‑Powered Engine to Automate Media Buying from Brief to Activation
Kargo announced that it has entered a closed‑beta phase for Project KERA, a new platform that promises to automate the entire media‑buying workflow. The system is billed as an “agentic” engine…
PR Newswire
- News
- April 2, 2026
- 1 views
Panoplai Ranks #5 in Inc. Regionals Northeast 2026, Spotlighting AI‑Powered Market‑Research Platform
Panoplai (operating under Glmps Co.) secured the fifth spot on Inc. Magazine’s 2026 Inc. Regionals Northeast list, a ranking that highlights the fastest‑growing private firms in the region. The accolade arrives as the company…
- News
- April 2, 2026
- 1 views
Escalated.io Unveils S8FTY — A Real‑Time Engine to Strip Invalid Traffic Before Bidding
Escalated.io (escalated.io) announced the launch of S8FTY, a new platform designed to intercept and eliminate invalid traffic (IVT) before it reaches downstream partners, campaigns, or dynamically loaded assets. The solution…
- News
- April 2, 2026
- 1 views
IAB Tech Lab Unveils Food Item Classification Framework 1.0 to Separate Hot Dogs from Sandwiches in Programmatic Bidding
The IAB Tech Lab announced that it is publishing the first version of the Food Item Classification Framework (FICF 1.0) for public review. The specification, drafted by the newly formed Culinary…
- News
- April 2, 2026
- 1 views
Zilker Media Unveils AI Discoverability Ecosystem to Help Brands Navigate Generative‑AI Search
The rise of large‑language models (LLMs) and AI‑augmented search has forced marketers to rethink how they earn visibility online. In response, Austin‑based Zilker Media announced the rollout of an “AI…
AdTechEdge
- Press Release
- April 1, 2026
- 3 views
Big Happy Appoints Alison Mayes as Vice President of Strategic Partnerships and Agency Development
NEW YORK–(BUSINESS WIRE)–Big Happy, the creative-first, performance-powered adtech platform, today announced the appointment of Alison Mayes as Vice President of Strategic Partnerships and Agency Development. In this role, Mayes will…
Paramita Patra
- Featured Articles
- April 1, 2026
- 2 views
Measuring Durable ROI KPIs for Long-Term Agentic AI Impact
It’s the end of the quarter, and the question on everyone’s mind is, “Are we really benefiting from our AI spend?” The easy wins are visible, but no one is sure what will…
BusinessWire
- News
- April 1, 2026
- 1 views
Matter Wins Strategic Communications Agency Role for Clear Channel Outdoor, Expanding OOH’s B2B Reach
A new agency for an evolving market Matter’s selection follows a competitive review that emphasized the agency’s depth of experience with B2B technology clients, its network of relationships across tier‑one…
- News
- April 1, 2026
- 1 views
MRI‑Simmons and NIQ Team Up with Proximic by Comscore to Deliver Privacy‑First Contextual Audiences
The joint venture MRI‑Simmons, largely owned by NIQ, announced today that it has entered Comscore’s Data Partner Network, a platform that converts ID‑based data sets into privacy‑forward contextual audience segments…
