BusinessWire
- News
- December 16, 2025
- 1 views
PubMatic and Butler/Till Launch Fully Autonomous Agentic CTV Campaign for Clubtails
The promise of AI-powered advertising has long hovered between pilot projects and PowerPoint decks. PubMatic and independent agency Butler/Till are now pushing that promise into live market reality.
Vikrant Shetty
- Interviews
- December 16, 2025
- 1 views
PR and digital marketing for consumer brands, specifically in the CPG space.
What was the moment or experience in your career that made you realize PR and digital marketing could create real impact for consumer brands? The moment that first made me…
- Interviews
- December 15, 2025
- 1 views
AI-Driven AdTech Innovation – Jigar Agrawal from eSparkBiz
1. Why eSparkBiz Is Becoming the Go-To AI Software Partner for AdTech Companies Answer: AdTech companies need software that can handle massive data, deliver real-time insights, and scale effortlessly. At eSparkBiz,…
EIN Presswire
- News
- December 15, 2025
- 1 views
Adtunez Launches AI-Powered PPC Management Platform for Agencies and Marketers
Adtunez, a newly developed PPC management and automation platform, is designed to simplify the increasingly complex world of digital advertising. Built for agencies, freelancers, white-label providers, and in-house marketing teams, Adtunez acts as a PPC copilot—offering tools for monitoring, reporting, auditing, and campaign optimization across multiple client accounts.
- News
- December 15, 2025
- 1 views
KG3 Mobile Advertising Expands High-Impact Mobile Billboard Reach Across Northeast and Mid-Atlantic
KG3 Mobile Advertising, a full-service mobile billboard and experiential marketing company, is expanding its presence across the Northeast and Mid-Atlantic, reaching major metropolitan areas including New York, Philadelphia, Baltimore, and Washington, DC. The expansion enables brands to deliver high-visibility mobile campaigns directly to urban audiences in business districts, entertainment corridors, event venues, and major commuter routes.
PR Newswire
- News
- December 15, 2025
- 1 views
Taboola and LG Ad Solutions Link TV Impact to Measurable Digital Results
Taboola has partnered with LG Ad Solutions to launch Performance Enhancer, a solution bridging the gap between premium TV exposure and measurable digital outcomes. The move enables advertisers to directly connect the broad reach of CTV campaigns with tangible, trackable results across digital channels.
- News
- December 15, 2025
- 1 views
Glance Partners with IAS to Boost Ad Transparency and Viewability in APAC
Glance, the global consumer tech company known for AI-powered experiences, has joined forces with Integral Ad Science (IAS) to deliver independent verification of ads across its platform. The partnership aims to enhance media quality, transparency, and accountability for brands running campaigns to over 250 million users in India and Indonesia.
- News
- December 15, 2025
- 1 views
AI-Powered Audience Measurement Sets New Standard for Metro Advertising in Asia
JCDecaux Transport has completed a landmark pilot in Asia’s metro advertising space, harnessing AI analytics to bring precision and accountability to outdoor campaigns. The initiative, rolled out at the Iconic Digital Zone in Tsim Sha Tsui Station, is among the first in the region to provide real-time, data-driven audience insights for transit advertising.
Paramita Patra
- Featured Articles
- December 15, 2025
- 2 views
AdTech + Martech: How AI Systems Power Cross-Screen Customer Journeys
A potential buyer is reading an industry newsletter on her tablet. Later, she scrolls through LinkedIn on her phone and sees a product demo clip from the same brand. She…
- News
- December 12, 2025
- 1 views
TripleLift Expands Globally, Boosts CTV Innovation, and Accelerates AI-Driven Creative
TripleLift, the leading creative supply-side platform (SSP), is closing 2025 on a high note, highlighted by international expansion, product innovation, and growing partnerships across CTV, retail media, and programmatic addressability. Under CEO Dave Helmreich, appointed earlier this year, the company focused on scaling creative technology, enhancing supply, and expanding its global footprint.
