CTV and Digital Video Lead 2025 Ad Spend Growth
The streaming and digital video ad ecosystem is experiencing rapid evolution, marked by a 16% YoY growth in Connected TV (CTV) advertising in 2024. According to the 2025 Digital Video Ad Spend & Strategy Report: Part One by IAB, this growth is propelled by a combination of increased live content on streaming platforms and the expansion of programmatic and self-serve advertising tools. The report, developed with Advertiser Perceptions and Guideline, offers vital insights into U.S. video ad spend across CTV, social video, and online video.
Nomadic Advertising Celebrates 10 Years of Digital Growth
Nomadic Advertising, a Toronto-based full-service digital marketing agency, proudly celebrates over ten years of partnering with businesses across Canada and the USA. Since its inception in 2014, the agency has focused on boosting online visibility and fostering measurable growth for a broad range of clients through tailored digital strategies.
AdUX Releases 2024 Annual Report and Governance Update
AdUX, the digital advertising group, has officially announced the publication of its 2024 annual report, now available following its filing with the Autorité des marchés financiers (AMF). The report provides a comprehensive overview of the company’s financial performance, corporate governance practices, and audit transparency for the year.
Rockbot Names Tyler Lenane VP to Drive Content Innovation
Rockbot, the leader in on-premise digital media solutions, has announced the appointment of Tyler Lenane as Vice President of Content and Programming. Bringing a rich blend of creative innovation, legal knowledge, and digital media leadership, Lenane will steer Rockbot’s content ecosystem and help the company reimagine in-location media experiences across retail, hospitality, and entertainment environments.
Prebid.org Launches Prebid Insights for Ad Tech Transparency
In a significant step toward greater transparency in the programmatic advertising space, Prebid.org—the organization stewarding open-source Prebid solutions—has launched Prebid Insights, a publicly accessible analytics dashboard. Designed in collaboration with Burt Intelligence, the tool aims to empower the entire Prebid community with actionable, real-time data and trend analysis.
MGID Partners with IAS to Elevate Ad Measurement and Optimization
MGID, a global native advertising platform, has announced a strategic partnership with Integral Ad Science (IAS) to replace the recently discontinued Oracle Moat and strengthen its ad measurement, campaign performance, and brand safety capabilities. This collaboration aims to provide advertisers with transparent, optimized, and data-driven advertising experiences.
StreamTV Connect Launches to Drive Streaming Industry Collaboration
Questex, organizer of the renowned StreamTV Show, has launched StreamTV Connect – an exclusive buyer program designed to spark meaningful partnerships within the streaming and connected TV ecosystem. Set against the backdrop of the StreamTV Show from June 11–13, 2025, in Denver, Colorado, this initiative promises to drive innovation and actionable collaboration across the media landscape.
Frank Dattalo Joins Havas Chicago as Chief Creative Officer
Havas Chicago has appointed Frank Dattalo as its new Chief Creative Officer, signaling a bold evolution in the agency’s creative direction. With deep roots in culturally resonant brand work, Dattalo’s return to his hometown aligns with the agency’s mission to combine strategic brand-building with culturally attuned storytelling.














