GlobeNews Wire
- News
- May 12, 2025
- 1 views
Taboola Management to Participate in Multiple Investor Conferences in May 2025
Taboola, a global leader in delivering performance at scale for advertisers, has announced that its management team will take part in several key investor conferences in May 2025. These events will provide a platform to discuss Taboola’s performance, strategies, and future outlook.
- News
- May 9, 2025
- 1 views
Snackable Media Acquires AdGrid to Enhance Ad Tech Solutions for Publishers
Snackable Media, a multicultural ad network founded by digital media executive Justin Barton, has announced its acquisition of AdGrid, a leading publisher-first ad operations platform. This acquisition represents a strategic move to expand Snackable Media’s presence in the digital advertising and ad tech industries, allowing them to provide a more comprehensive suite of solutions for publishers, media companies, and content creators.
PR Newswire
- News
- May 9, 2025
- 1 views
Adster Technologies Patents Innovation to Reduce Latency in Digital Ads
Adster Technologies Pvt Ltd, a leader in programmatic advertising technology, has been granted a United States patent for its innovative technology designed to reduce latency in digital ad serving. The patent, US Patent Application No. 18/926,743, recognizes Adster’s unique system and method for optimizing advertisement yield and reducing latency, marking a significant milestone in the ad tech industry.
AdTech Edge
- News
- May 8, 2025
- 2 views
IAB Europe Study Reveals Key Consumer Insights on Online Advertising & Data Privacy
IAB Europe’s latest consumer study, conducted by Kantar, reveals fresh insights into how European consumers view online advertising, data privacy, and the value exchange behind free digital services. The study surveyed 10,500 internet users aged 16 and above across 12 European markets, providing valuable data on consumer attitudes and behaviors.
- News
- May 8, 2025
- 1 views
ITN and Magnite Launch Programmatic Local TV Advertising, Revolutionizing Media Buying
ITN and Magnite have announced a groundbreaking collaboration aimed at modernizing local TV advertising. For the first time, advertisers can now transact live linear ads from local TV stations programmatically. This partnership leverages ITN’s extensive supplier network and Magnite’s SpringServe ad server to combine the reach of local linear TV with the ease of digital automation.
BusinessWire
- News
- May 7, 2025
- 3 views
The Trade Desk Launches European Unified ID (EUID) on Snowflake Marketplace to Enhance Cross-Channel Advertising
The Trade Desk, a global leader in advertising technology, has officially launched the European Unified ID (EUID) on Snowflake Marketplace. This move enables joint customers to activate more targeted and privacy-centric digital advertising campaigns, leveraging authenticated data across channels.
- News
- May 7, 2025
- 1 views
LoopMe Expands Partnership with Reveal Mobile for Enhanced Global OOH Brand Lift Measurement
LoopMe, a global leader in brand performance, has expanded its partnership with Reveal Mobile to provide advanced global Out-of-Home (OOH) brand lift measurement. With this expanded collaboration, Reveal Mobile becomes LoopMe’s dedicated partner for OOH brand lift studies, offering sophisticated GPS-based exposure data to enhance measurement accuracy across various markets.
- News
- May 6, 2025
- 1 views
Fuse Media Launches AMPLITUDE: A Revolutionary Ad Platform for Diverse Audiences
Fuse Media, a leading minority-owned and operated media company, has launched AMPLITUDE, a comprehensive advertising platform designed to empower brands with custom ad solutions that amplify their presence in the dynamic media landscape. This new platform enables brands to reach diverse audiences while leveraging cultural relevance and advanced advertising technology.
- News
- May 5, 2025
- 1 views
Thumzup Surpasses 900 Advertisers, Expanding Rapidly in Digital Ad Space
Thumzup Media Corporation (“Thumzup”) has reached a significant milestone, surpassing 900 advertisers with a remarkable compound annual growth rate (CAGR) of 220%. This milestone highlights Thumzup’s rapid expansion in the digital advertising space, as the company continues to grow and evolve its social media branding and programmatic marketing solutions. The company expects to reach 1,000 advertisers by mid-Q2 and 5,000 advertisers by the end of 2025, signaling its strong growth trajectory.
- News
- May 2, 2025
- 3 views
LoopMe Partners with Microsoft Advertising for Real-Time Brand Optimization
LoopMe, the global leader in brand performance, has announced an exciting new partnership with Microsoft Advertising. This collaboration integrates LoopMe’s first-to-market real-time brand optimization solution, PurchaseLoop, into Microsoft Curate. Through this integration, advertisers will gain access to real-time optimization, brand measurement, and custom data—driving better results in brand awareness, purchase intent, and consideration.
