Prathamesh Barathe
- News
- January 23, 2026
- 2 views
IAB Launches Authorized Assessor Program to Standardize Privacy Due Diligence in AdTech
This week, the IAB announced the launch of the IAB Authorized Assessor Program, a framework that standardizes how brands, agencies, publishers, and platforms evaluate vendor privacy risk. The program debuts with FTI Consulting’s Technology segment as its first authorized assessor, officially licensed to conduct vendor assessments using the IAB Diligence Platform, powered by SafeGuard Privacy.
BusinessWire
- News
- June 19, 2025
- 1 views
Affinity Solutions Teams Up with AWS to Deliver Privacy-Safe Purchase Insights for Advertisers
Affinity Solutions, the consumer purchase insights leader, is deepening its partnership with Amazon Web Services (AWS) to offer advertisers and publishers privacy-enhanced access to its vast dataset of real-world spending—without sharing or duplicating raw data. The collaboration centers on AWS Clean Rooms, enabling secure data collaboration and smarter campaign measurement powered by over 86 billion transactions from 95 million consumers.
