Prathamesh Barathe
- News
- May 22, 2026
- 3 views
Genius Sports Study Finds Live Sports Moments Boost Brand Recall
A new study from Genius Sports and MediaScience suggests that timing may be one of the most overlooked advantages in live sports advertising. The research found that ads delivered during…
- News
- May 22, 2026
- 3 views
KERV.ai Expands Interactive Ad Push With Canela Media Partnership
Interactive advertising platform KERV.ai is expanding into Spanish-language media through a new partnership with Canela Media, signaling growing momentum around AI-powered commerce-driven video advertising. The collaboration reflects broader changes across…
PR Newswire
- News
- October 10, 2025
- 1 views
FOX Advertising Teams with Mobian to Bring AI-Powered Smarts to Ads Across Its Portfolio
FOX Advertising and AI ad-tech firm Mobian have joined forces to bring a new level of intelligence to advertising across the FOX portfolio, starting with FOX News Media. The partnership aims to combine data-driven insights, contextual precision, and creative intelligence to deliver smarter, more effective ad experiences.
PRWebGumGum Appoints Marcus Startzel as CEO to Drive AI-Led Ad Innovation
In a significant leadership move aimed at redefining digital advertising, GumGum, a leader in contextual-first technology, has appointed Marcus Startzel as its new Chief Executive Officer. With a track record of strategic success at Millennial Media, AppNexus, Amazon, and AOL, Startzel brings more than two decades of ad tech leadership to help GumGum elevate its unique positioning around AI, context, and consumer mindset.
- News
- June 10, 2025
- 1 views
Seedtag Launches Neuro-Contextual Advertising for Deeper Insights
The advertising technology (AdTech) landscape is in constant evolution, with companies striving to create more effective and engaging ways to connect brands with consumers. Today, Seedtag, a leader in contextual advertising, announced a significant leap forward with the unveiling of neuro-contextual advertising. This innovative approach combines the power of artificial intelligence (AI) with principles of neuroscience, allowing Seedtag’s proprietary AI, Liz, to interpret deeper signals such as interest, emotion, and intent. These insights are then translated into high-performing campaigns across premium Connected TV (CTV), video, and the open web. This article will explore how neuro-contextual advertising transcends traditional targeting methods, its foundational neuroscience principles, and the role of Agentic AI in empowering modern marketers to achieve superior results in the dynamic AdTech environment.
- News
- May 30, 2025
- 1 views
Seedtag Appoints Brian Danzis as Global Chief Revenue Officer
Seedtag, a global leader in contextual advertising, has announced the promotion of Brian Danzis to Chief Revenue Officer (CRO). In this new role, Danzis will lead Seedtag’s global revenue strategy, unifying its operations across 16 markets. His appointment comes as the company continues to scale its privacy-first solutions and expands its footprint with major global brands.
- News
- May 8, 2025
- 1 views
Seedtag’s North American Growth Soars 120% in 2024 | Contextual Advertising Leadership
Seedtag, the global leader in contextual advertising, has reported a 120% year-over-year growth in the North American market for 2024. The company’s strong performance is attributed to deepening relationships with major advertisers and agencies, leveraging its AI-powered planning and optimization tools to drive success.
