Prathamesh Barathe
- Interviews
- May 12, 2026
- 2 views
Who Owns the Risk When AI Makes the Call
A last-minute meeting hits your calendar: “URGENT: Client Issue, Transaction Freeze.” You join and learn the AI fraud detection system your team deployed froze a multimillion-dollar transaction from a long-time…
- News
- March 23, 2026
- 1 views
ADM’s Integrated Paid‑Media Strategy for Stelrad Wins Top UK Award
When the UK Paid Media Awards took place on 17 March at the London Hilton Paddington, a single announcement cut through the usual fanfare: Absolute Digital Media (ADM), a specialist agency…
- News
- March 13, 2026
- 1 views
Magnite Teams Up with NOVA Entertainment to Bring Programmatic Buying to Australia’s In‑Store Audio Network
The Australian advertising technology scene received a notable boost on March 11, 2026, when Magnite (NASDAQ: MGNI) disclosed a collaboration with NOVA Entertainment to embed programmatic buying into the Nova Retail Network. The…
- News
- March 13, 2026
- 1 views
Olyzon‑Innovid Integration Ties TV Decisioning to Measurement
In a move that could reshape how brands evaluate television advertising, Olyzon, the AI‑driven decisioning layer for TV media, announced a strategic integration with Innovid, the independent software platform that…
- News
- February 27, 2026
- 1 views
QSR Evolution 2026 Merges Quick‑Service, Fast‑Casual, and Full‑Service Insights in a Single Atlanta Summit
Historically, QSR Evolution has catered to quick‑service operators, while the NextGen Restaurant Summit has focused on full‑service and fast‑casual concepts. This year marks the first time the two gatherings will…
- News
- February 3, 2026
- 1 views
PubMatic Launches AI Insights to Give Publishers Real-Time Clarity on Demand—and Revenue
That’s the problem PubMatic (NASDAQ: PUBM) is targeting with the launch of AI Insights, a new set of AI‑powered capabilities designed to help publishers understand shifting demand dynamics and act on them before revenue opportunities disappear.
Delivered through the PubMatic Assistant, which is embedded directly into the company’s platform, AI Insights gives publishers real‑time visibility into how their inventory, pricing, and demand compare with a relevant peer group—without exposing proprietary data. The goal: replace backward‑looking analysis with live intelligence that explains not just what changed, but why it changed.
- News
- January 27, 2026
- 1 views
Camco Updates RV Leveling Block Claims Following NAD Review
Camco Manufacturing, LLC has voluntarily discontinued certain advertising claims for its FasTen-branded RV leveling blocks after a review by the National Advertising Division (NAD) of BBB National Programs.
- News
- January 27, 2026
- 1 views
FADEL Launches AI-Powered Product Approval System to Streamline Brand Compliance
FADEL, a global leader in AI-driven brand compliance and licensing software, has officially launched its Product Approval system, now enhanced with the AIVA™ AI-powered Reviewer Agent. The platform is designed to help licensors manage the full product approval lifecycle—from initial submission to final authorization—while boosting efficiency, transparency, and brand governance.
- News
- January 27, 2026
- 1 views
First Brands Begins Wind-Down of Brake Parts, Cardone, and Autolite Operations
First Brands Group, a major global supplier of automotive aftermarket parts, has begun winding down select North American operations, marking a significant contraction for a company long embedded in the auto supply chain.
- News
- January 27, 2026
- 1 views
Webflow Brings Google Ads In-House With New Performance Max Integration
Webflow is moving deeper into the paid media stack. The website experience platform today announced a new native Google Ads integration, built in partnership with Google, that allows marketing teams to create, manage, and optimize Google Ads campaigns directly inside Webflow.
