PR Newswire
- News
- September 9, 2025
- 2 views
Informa TechTarget Highlights Trust in B2B Content at Content Marketing World
In an era where up to 95% of B2B buyers aren’t ready to buy, trust has become the currency of effective marketing. TechTarget, Inc. (Nasdaq: TTGT), now operating as Informa…
EIN Presswire
- News
- September 9, 2025
- 2 views
Wondersauce Rebrands as Business Acceleration Agency, Prioritizing Measurable Results for Brands
Wondersauce, the award-winning agency within the Project network, is shaking up its identity. The 2011-founded firm is now positioning itself as a Business Acceleration Agency, promising measurable impact over traditional creative services.
Paramita Patra
- Featured Articles
- September 9, 2025
- 2 views
The ROI of AI-Driven Brand Optimization
A consumer goods company launches a new product line. Despite good execution, the campaign didn’t resonate as expected. In the past, you would adjust strategies and rely on fragmented customer…
- News
- September 8, 2025
- 2 views
Murdoch Family Trusts to Sell 14.2M News Corp Shares in Public Offering
News Corporation (NASDAQ: NWSA, NWS; ASX: NWS, NWSLV) announced that trusts established for the benefit of Prudence MacLeod, Elisabeth Murdoch, James Murdoch, their descendants, and select charitable organizations plan to sell 14,182,161 shares of Class B common stock in an underwritten public offering.
BusinessWire
- News
- September 8, 2025
- 2 views
Azureon Names Jason Collar as Chief Marketing Officer to Drive Growth
Azureon, a leading pool care platform in the Northeastern U.S., has appointed Jason Collar as Chief Marketing Officer. Collar brings over 15 years of marketing and advertising experience, including seven years in the home services sector, to spearhead the company’s growth initiatives.
- News
- September 8, 2025
- 2 views
Pharma Ads Drive Patient Action, Swoop Survey Shows
harmaceutical advertising is doing more than raising awareness—it’s prompting action, according to a new survey from Swoop, the AI-driven, privacy-compliant healthcare marketing platform. The findings, set to be unveiled at Fierce Pharma Week 2025 in Philadelphia, suggest that treatment ads are significantly influencing patients with chronic conditions.
AdTechEdge
- Guest Column
- September 5, 2025
- 2 views
Ad-Tech PR: Turning Algorithms Into Stories People Understand
In the world of ad-tech, algorithms often do the heavy lifting, powering everything from audience targeting to performance analytics. Yet the challenge for ad-tech companies is translating these technical feats…
GlobeNews Wire
- News
- September 4, 2025
- 2 views
Ad.com Acquires Underdog Media to Expand Premium Ad Inventory and DSP Access
Ad.com Interactive Media, a leader in performance marketing and digital media, has acquired Underdog Media, an ad monetization platform known for delivering 100% viewable ad units across trusted publisher networks. The acquisition strengthens Ad.com’s ability to provide exclusive, premium inventory directly to advertisers and demand-side platforms (DSPs).
- News
- September 4, 2025
- 2 views
Crossmedia Names Bobby Singh CFO to Drive Global Growth and Operational Innovation
Crossmedia, a leading independent global media agency, has appointed Bobby Singh as Chief Financial Officer, signaling a strategic push to accelerate growth and strengthen operational foundations. Singh will oversee the agency’s global financial strategy, implement scalable business models, and partner with leadership to enhance agility and client impact worldwide.
- News
- September 4, 2025
- 2 views
Ad Council Names Jennifer Mamlet Chief Development Officer, Strengthening Social Impact Leadership
The Ad Council, a powerhouse in driving social impact through communications, has announced the return of Jennifer Mamlet as Chief Development Officer. Mamlet previously served as SVP of Development until 2012 and most recently held the role of Acting President and CEO at the JCC Association of North America.
