BusinessWire
- News
- July 1, 2025
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DoubleVerify Brings First-of-Its-Kind Attention Metrics to Snapchat with Authentic Attention® for Social
The media quality and verification giant has officially launched DV Authentic Attention® for Social, kicking off with a major partnership with Snap Inc. The new tool marries DV’s scalable ad exposure data with Lumen Research’s eye-tracking tech, creating the first Snapchat-specific solution that blends viewability metrics with real-world attention signals—right down to impression-level detail.
PR Newswire
- News
- July 1, 2025
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Sovrn Names Jud Valeski CTO to Scale AI-Ready, Privacy-First Ad Tech Stack
Sovrn is turning up the volume on its tech ambitions. The publisher-focused ad and commerce platform has named Jud Valeski as its new Chief Technology Officer—an industry veteran with a track record of scaling high-impact data platforms through major exits.
- News
- July 1, 2025
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Ad Council and NHTSA Launch New PSA “Lost in a Flash” to Combat Buzzed Driving
The Ad Council and the U.S. Department of Transportation’s National Highway Traffic Safety Administration (NHTSA) have unveiled a new public service advertisement (PSA), “Lost in a Flash,” aimed at curbing buzzed driving across the United States. Launched during the deadliest months for alcohol-impaired crashes—July and August—the PSA highlights how a single poor decision behind the wheel can irreversibly change lives.
- News
- July 1, 2025
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IWMF Honors Five Fearless Women with 2025 Courage in Journalism Awards Amid Global Crackdowns on Press Freedom
In an era defined by disinformation, authoritarianism, and attacks on media freedom, the International Women’s Media Foundation (IWMF) has named five extraordinary journalists as the recipients of its 36th annual Courage in Journalism Awards, including one imprisoned editor-in-chief. The announcement affirms a stark global reality: for many women journalists, telling the truth means risking everything.
- News
- July 1, 2025
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Thumzup Raises $6.5M in Direct Offering to Fuel Crypto Strategy and Advertising Ambitions
Thumzup Media Corporation, a digital-first adtech player with crypto leanings, is raising fresh capital—again. The company announced it has inked a $6.5 million registered direct offering, selling up to 1.08 million shares (including those issuable upon preferred conversion) at $6.00 a pop, in a move aimed at fueling general operations and possibly beefing up its digital asset portfolio.
- News
- July 1, 2025
- 1 views
InMobi Taps Insider Veteran to Helm Ad Biz as CBO, Signals Unified Push Across AI, DSP, and Exchange
In a move signaling sharper focus and deeper integration across its sprawling advertising business, InMobi has appointed Kunal Nagpal as Chief Business Officer—an inaugural role that consolidates leadership across InMobi’s ad stack, including Glance AI, its Demand-Side Platform (DSP), and the InMobi Exchange.
