BusinessWire
- News
- July 3, 2025
- 1 views
Grupo ACIR Taps Triton and Sounder to Bring Contextual Ad Targeting to Spanish-Language Audio
Spanish-language digital audio is booming, but until now, scalable tools for contextual targeting and brand suitability have lagged behind. That’s changing, thanks to a new partnership between Grupo ACIR, Triton Digital, and Sounder—a move that signals a turning point for advertisers looking to safely invest in Spanish-language audio content.
EIN Presswire
- News
- July 3, 2025
- 1 views
Ad Focus Expands OOH Inventory with Mobile and Experiential Ad Formats Across U.S.
Ad Focus Inc., a player in the non-traditional out-of-home (OOH) advertising arena, is expanding its reach with a fresh slate of mobile and experiential media formats now available across key U.S. markets. From electric shuttles and projection billboards to branded tuk-tuks and party boats, the company is aiming squarely at brands looking for more immersive and flexible ways to connect with consumers outside the home.
- News
- July 3, 2025
- 2 views
Idomoo Launches AI Video Ads to Automate and Scale Branded Video Creation
In a move that could disrupt the traditional video production playbook, Idomoo—best known for its personalized video tech—has unveiled AI Video Ads, the latest evolution of its Lucas AI Video Creator platform. The new solution enables brands to generate branded, conversion-optimized video ads in seconds using just a text prompt.
- News
- July 3, 2025
- 1 views
Boltive Appoints Pamela Slea as President to Lead Charge in Digital Compliance
Boltive, a tech firm on a mission to make digital experiences safer and more compliant, has named Pamela Slea as its first-ever President—a strategic move that underscores the company’s ambitions in the rapidly evolving space where ad security, privacy, and cybersecurity increasingly overlap.
Paramita Patra
- Featured Articles
- July 3, 2025
- 3 views
How Predictive Targeting Increases MQLs
You are running a campaign with a high budget and a strong CTA. The impressions start rolling in, but when you check your pipeline, your MQL numbers are not significant.…
- News
- July 2, 2025
- 2 views
MNTN and ZoomInfo Bring Precision B2B Targeting to Streaming TV
TV ads aren’t just for beer, cars, and Black Friday blowouts anymore. Thanks to a new partnership between MNTN and ZoomInfo, Connected TV (CTV) is officially open for B2B business—and it’s bringing CRM-level precision to the biggest screen in the house.
PRWebROI Revolution Launches ‘Conversion AI’ to Boost Revenue Without Increasing Ad Spend
If your digital marketing budget feels like it’s sprinting just to stand still, you’re not alone. Rising ad costs, declining retention, and diminishing returns have many consumer brands stuck in a vicious cycle of paying more for less. But ROI Revolution thinks it has an answer—and it’s not another traffic-boosting gimmick.
PR Newswire
- News
- July 2, 2025
- 2 views
Nativo Doubles Down on Programmatic, Sees 120% YoY Growth and Taps Veteran Strategist for Board
While much of ad tech scrambles to survive tightening ad budgets and cookie deprecation, Nativo is sprinting in the opposite direction—straight into growth.
The Los Angeles-based native advertising platform just posted a whopping 120% year-over-year increase in its programmatic business for Q2 2025, fueled largely by its deepening relationships with top-tier publishers and a technology stack that’s quietly becoming one of the most versatile in the space.
AdTech Edge
- News
- July 2, 2025
- 1 views
Industry-first: Dynamic, ‘Live Data’ feature in ads drives up to 20% growth in first-time depositors for iGaming customers
Industry-first: Dynamic, ‘Live Data’ feature in ads drives up to 20% growth in first-time depositors for iGaming customers
Nexos Launches in Bogotá, Turns Daily Commutes Into Ultrasonic Retail Channels
PEM Media Agency, in collaboration with ultrasonic tech pioneer LISNR, has launched Nexos—a mobile app that turns the Colombian capital’s massive transit system into a new kind of marketing channel. Built on LISNR’s Radius® ultrasonic proximity platform, the app delivers real-time promotions to riders across TransMilenio, Bogotá’s sprawling Bus Rapid Transit (BRT) system, reaching up to 2.5 million daily passengers.
