Innovid Debuts Harmony Social to Bridge the Gap Between CTV and Paid Social Campaigns

In a major leap toward truly integrated digital advertising, Innovid has launched Harmony Social, a first-of-its-kind solution that links paid social campaigns with CTV and the open web—marking a breakthrough in cross-channel connectivity.

Smartly Upgrades Brand Pulse to Deliver Real-Time, Cross-Platform Brand Measurement—Now Including YouTube

In an era where marketing moves at the speed of the scroll, Smartly is aiming to take the guesswork out of upper-funnel brand campaigns. The AI-powered adtech leader today announced a major update to Brand Pulse, the industry’s only real-time, cross-channel brand measurement and optimization solution—and it now includes YouTube.

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