PR Newswire
- News
- September 16, 2025
- 1 views
AdGPT Invents “Vibe Advertising” to Put Emotion Back Into AI Marketing
Advertising has spent the last decade chasing automation, data, and scale—sometimes at the expense of how it actually feels. Enter AdGPT, the startup declaring itself the first to define and execute what it calls Vibe Advertising—an AI-powered approach to creative that emphasizes tone, mood, and cultural resonance as much as performance metrics.
- News
- July 8, 2025
- 1 views
Liftoff’s Mobile Ad Creative Index 2025: How AI, Playables, and UGC Are Redefining Mobile Advertising
In a mobile advertising world where attention is currency, Liftoff’s 2025 Mobile Ad Creative Index makes one thing clear: the brands winning the battle are those rewriting the rules. The seventh edition of the report dissects what’s working across 4.7 trillion impressions, 263 billion clicks, and 1.1 billion installs. Spoiler alert—static banners are officially on life support.
- News
- June 20, 2025
- 2 views
Havas Launches “Beyond the Brief” to Champion Neurodivergent Creativity at Cannes Lions
The advertising industry talks a lot about inclusion. This week at Cannes Lions 2025, Havas is turning that talk into action with the launch of “Beyond the Brief”—a global campaign that boldly reframes how the industry views neurodivergent talent in a world increasingly influenced by AI and creative disruption.
