PHD UK, Mindshare and McDonald’s win big as the Festival of Media Global Awards 2025 crowns the greatest advertising campaigns of the past year

PHD UK, Mindshare and McDonald’s were among the big winners at the Festival of Media Global Awards 2025 last night, as the revered awards programme recognised the best work of the past year in media.

AdTechEdge Written Interview with Sascha Ploebst, VP of Sales, Storyblok

Sascha Ploebst, VP of Sales at Storyblok, shares insights on composable content, sales strategies, and the future of CMS in this AdTechEdge interview.

Xnurta Unveils AI Reporting Agent to Accelerate Speed-to-Insight for Amazon Ads

Xnurta, the agentic AI-powered advertising platform, today announced the launch of its latest innovation: the Xnurta AI Reporting Agent. This deep research AI agent aims to revolutionize the time-consuming process of advertising reporting for eCommerce brands and agencies, saving up to 90% of time typically spent generating reports.

Incubeta Hosts ‘NOT Cannes’ Drag Bingo Event for Marketing Leaders

While a select few head to the French Riviera for Cannes Lions, Incubeta is bringing the marketing buzz to London with ‘NOT Cannes, but a pretty good marketing meet-up’ — a unique, inclusive event blending entertainment, networking, and social impact. Set for Wednesday, 18th June at Huckster, London, the event targets marketing leaders who won’t be in Cannes but still want to connect, celebrate the industry, and contribute to a meaningful cause.

StackAdapt Named One of the 2025 Best Workplaces for Mental Wellness

StackAdapt, a leading technology company in advertising and marketing, is proud to announce its recognition as one of the 2025 Best Workplaces for Mental Wellness. This accolade was awarded by Great Place to Work® after a thorough and independent analysis of employee feedback.

Unlocking Smarter In-Game Audio Advertising: Odeeo & NumberEight Collaboration

The collaboration between NumberEight and Odeeo is a game-changer for in-game audio advertising. By combining NumberEight’s AI-powered Affinity Audience solution with Odeeo’s high-performance audio inventory, brands can now access targeted, privacy-first advertising solutions, reaching highly engaged gaming audiences without using personal identifiers.

IAB Europe Study Reveals Key Consumer Insights on Online Advertising & Data Privacy

IAB Europe’s latest consumer study, conducted by Kantar, reveals fresh insights into how European consumers view online advertising, data privacy, and the value exchange behind free digital services. The study surveyed 10,500 internet users aged 16 and above across 12 European markets, providing valuable data on consumer attitudes and behaviors.

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