Vantage Names Retail Media Veteran Melissa Gallo Vice President, Solutions and Delivery

TORONTO—May 28, 2026—Vantage, the operating system for commerce and retail media, today announced that Melissa Gallo has joined the company as Vice President, Solutions and Delivery, a role created to…

AI Digital Unveils AI Creative Studio to Bridge the Programmatic Creative Gap

AI Digital has launched AI Creative Studio, a full‑service production unit that promises to close the long‑standing creative bottleneck in programmatic advertising. By embedding generative‑AI tools directly into media workflows,…

Yieldmo appoints Anthony Flaccavento as CRO, bolsters AI‑driven ad platform Ymax.ai

Yieldmo Appoints Anthony Flaccavento as Chief Revenue Officer, Expands Executive Leadership Team, signaling a strategic push to scale its AI‑powered advertising suite and deepen its foothold in the fast‑moving programmatic and…

InterMedia launches AI‑driven AdTech platform

InterMedia Advertising has unveiled an AI‑driven AdTech platform built around a new “Out of Warrantyville” campaign world for CarShield, featuring country‑music star Blake Shelton. The solution blends programmatic buying, first‑party data,…

Cadent Launches Predictive Audience Builder, Giving Marketers Direct Control Over Data Signals

Cadent Launches Predictive Audience Builder, Giving Marketers Direct Control Over Data Signals, a new self‑service platform that lets advertisers assemble audiences from individual data signals instead of pre‑bundled segments, promising…

Now Agency & Zeover Release AI Visibility Platform

Now Agency & Zeover Release AI Visibility Platform announced today a joint effort to bring an AI Visibility platform to enterprise marketers, blending The Now Agency’s creator‑first content engine with Zeover’s…

IAB Tech Lab Publishes Bot‑Management Guidance to Accelerate CoMP API Adoption

IAB Tech Lab, the standards‑setting body behind the OpenRTB protocol and ads.txt, unveiled a new “Bot and Crawler Management Guidance” on May 27, 2026. The document, now open for public comment…

Zoomd Announces Normal Course Issuer Bid to Repurchase Shares

Zoomd Announces Normal Course Issuer Bid to Repurchase Shares, a move that signals the Toronto‑listed ad‑tech firm’s confidence in its programmatic advertising platform and its balance‑sheet strength as it eyes…

Round backed by Eurazeo accelerates Olyzon’s AI‑driven CTV media‑buying platform

Round backed by existing investor Eurazeo accelerates Olyzon’s agentic transformation of CTV media buying for brands including Mastercard payments, Audi, and McDonald’s, with new product milestones, and global team expansion…

Broadsign’s Sell-Side AI Agent Joins With Global Netherlands and Draft Digital to Deliver First-Ever End-to-End Agentic AI-Powered OOH Campaign

MONTREAL (May 27, 2026) –  Broadsign, the leading global platform for managing and monetizing out-of-home (OOH) media, today announced that its sell-side AI agent and digital marketing agency Draft Digital’s buy-side agent,…

Be the first to know with our

latest insights and updates.

Newsletter Signup

You have successfully subscribed to the newsletter

There was an error while trying to send your request. Please try again.

AdTech Edge will use the information you provide on this form to be in touch with you and to provide updates and marketing.