MNTN Announces Pricing of Initial Public Offering at $16.00 Per Share

MNTN, Inc. (“MNTN”), a leading technology platform bringing performance marketing to Connected TV (CTV), has officially priced its initial public offering (IPO) at $16.00 per share. The company will offer 11.7 million shares of Class A common stock and is set to begin trading on the New York Stock Exchange under the ticker symbol “MNTN” starting May 22, 2025.

Highlights

  • Offering Structure
    • Total Shares: 11,700,000 Class A shares
    • Offered by MNTN: 8,400,000 shares
    • Offered by Existing Shareholders: 3,300,000 shares
    • Over-Allotment Option: 1,755,000 additional shares available to underwriters
  • IPO Price
    The offering is priced at $16.00 per share, valuing the deal at approximately $187 million, excluding the over-allotment option.
  • Stock Exchange & Ticker
    MNTN will trade under the ticker symbol “MNTN” on the New York Stock Exchange (NYSE) starting May 22, 2025.
  • Closing Date
    The offering is expected to close on May 23, 2025, pending customary conditions.
  • Use of Proceeds
    MNTN will receive proceeds from the shares it offers, while shares sold by existing stockholders will not generate proceeds for the company.
  • Lead Bookrunners
    • Morgan Stanley
    • Citigroup
    • Evercore ISI
  • Additional Participants
    Citizens Capital Markets & Advisory, Needham & Company, Raymond James, Susquehanna Financial Group, Loop Capital Markets, and Tigress Financial Partners.

MNTN’s IPO marks a significant milestone as it continues to transform the Connected TV advertising landscape with a performance-first approach. The public debut provides new capital to expand its technology and reach while giving early investors a liquidity opportunity.

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